I think the quality of this latex pillow is very good; however, the manufacturer's idea of a luxury firm pillow is a lot harder most people would expect. It's too dense. My head doesn't sink into the pillow at all, and, as a result, puts stress my neck which results in a poor night's sleep and a stiff and sore neck the next day.I guess I'm what you call a pillow snob and even carry my pillow on overnight car trips. I'm a side sleeper and I need the support of a firm but comfortable pillow. I've tried several brands and shapes of memory foam pillows and they all felt as if I was putting my head on a cement block. I even tried that pillow you see on TV that's touted to be the most comfortable pillow anywhere. I've been holding on to the pillow I was using but it was starting to break down. I was sceptical when I first removed this pillow from the box and even after the first nights sleep. Within a week I was loving this pillow, it gives me the support I need to keep my neck aligned with the rest of my body and it's very comfortable. I love this pillow.Advertised was a firm supportive pillow. What I got was a flimsy pillow with no gusset so it's very poor for back sleepers. They say its high loft. Maybe the company is high but its not high loft, I think they say 6 inch for my model. I measured it after lifting up for 2 weeks , it's barely 3 inches. For the price tag it's a total rip. The pillow is not supportive either , you sink all the way in, and it also sleeps hot. After 2 weeks of use it went into my closet, and gave up on it.The quality of this pillow is very good, the cover is so nice and soft. It’s a medium like the description and the support is perfect for my neck and head. I love it. I’ve been searching for a long time for the best and I’m so happy find this para latex pillow. Now I sleep very well and when I wake up there is no feeling of any pain. You don’t have to worry about latex smells because they go away after you open package 3 days later.very comfortable...just what I was looking for.I loved this pillow very much, so I wanted to write something. I used to use a memory foam pillow, but it did not support enough. I decided to buy a latex pillow with the advice of my friend. I chose this pillow because the price was reasonable, but I'm glad I did. I can sleep very well now. This pillow really supports my neck and head very well. I usually sleep on the side, as in the description, the stiffness and support are very good. The cover and quality are very successful. I recommend it to those who love firm and support pillows. Not a good choice for those who like soft pillows.I had a latex pillow years ago. Lasted me a very long time. Never had such a comfy pillow since until now. I knew as soon as I lay down this is the one. Price is high...but for a good night's sleep..worth it. Dont toss and turn like I did. It smells a bit don't be put off it wears off. Love it!Really thin, way overpriced in my opinion. I would pay 60 dollars tops for this pillow